via the Future of Work by Linda Gratton
Over the last few weeks, I’ve noticed a considerable amount of attention focused on Generation Y from both the media and business world. The May 20 issue of Time Magazine led with a cover story labelling them the ‘Me, Me, Me’ generation: narcissistic, fame-obsessed, and self interested; Meanwhile PwC reported findings from a comprehensive Next Gen [PDF 16pp] study of its Gen Y employees – a cohort that will make up around 80% of its workforce within the next three years.
This recent focus on Gen Y reflects a building sense of nervousness around how this generation, the biggest since the Baby Boomers, will reshape work. It’s a nervousness I’ve felt from the HR leaders in my executive programme at LBS who often despair that this generation just aren’t accepting ‘the way things are done around here,' and are instead challenging long-standing processes and practices.
But is this anxiety justified? Are Gen Y really so different from their predecessors? And, if they are, do organisations need to change to accommodate them?
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